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Global NFC Enabled Connected Bottles Market holds the potential to reach USD XX Mn. by 2026. The major factors driving the growth of the NFC market are the increasing trend of mobile commerce and the growing adoption of wearable technology.
However, the issue of short-range communication is expected to restrain the growth of the market. The report covers the detailed analysis of the Global NFC Enabled Connected Bottles industry with the classifications of the market on the basis of type, industry, application, sales channel, and region. Analysis of past market dynamics from 2016 to 2019 is given in the report, which will help readers to benchmark the past trends with current market scenarios with the key player's contribution in it.
NFC (Near Field Communication) is a short-range wireless connectivity technology that uses induction of magnetic field to enable communication between NFC enabled devices. Due to the rise in smartphones and revolutionary changes in technology NFC has found a potential market for application in various sectors such as payment, ticketing, and packaging. NFC Enabled Connected Bottles are integrated NFC Chips on their cap or label which can be scanned with NFC enabled smartphone device to extract its product information and content. All though it is not a popular and well-known technology. In fact, most people are unaware of this technology, what it is, how it is used. However, it is used in alcohol bottles, such as wine bottles and hard liquors.
The report has profiled key players in the market from different regions. However, the report has considered all market leaders, followers, and new entrants with investors while analyzing the market and estimating the size of the same. The manufacturing environment in each region is different and focus is given on the regional impact on the cost of manufacturing, supply chain, availability of raw materials, labour cost, availability of advanced technology, trusted vendors are analyzed and the report has come up with recommendations for a future hot spot in APAC region. Major country’s policies about manufacturing and its impact on market demand are covered in the report.
Market Dynamics of Global NFC Enabled Connected Bottles Market
The global NFC-enabled connected bottle market will receive major growth in the nearer future, as the adoption of technology grows and the latest generation iPhones can read NFC tags without third-party interference. This means smartphone-carrying customers will not only be familiar with tech but will also be able to tap the device on the NFC tag and access the information programmed into it. In the global NFC Tags segment, the USA, Canada, Japan, China, and Europe will drive the XX% CAGR estimated for this segment. These regional markets accounting for a combined market size of US$XX Billion in the year 2020 will reach a projected size of US$XX Billion by the close of the analysis period. China will remain among the fastest-growing in this cluster of regional markets. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$XX Billion by the year 2026.
Market Segmentation of Global NFC Enabled Connected Bottles
Global NFC Enabled Connected Bottle market is segmented on the basis of their applications, NFC tag type, and by region. On the basis of NFC tag type it is segmented into Mifare Classic, Type 1, Type 2, and Type 4, by application Food & Beverages, Alcoholic Beverages, and Pharmaceuticals, and based on the geographical region it is segmented into North America, Europe, Asia Pacific, Middle East & Africa, and South America.
Development of technologically advanced NFC Enabled Connected Bottles is expected to create new opportunities.
NFC tech goes hand to hand with IoT. The Chip not only allows customers to extract information of product, but also can act as a communication point of view between customers and the company. It helps marketers to communicate and directly interact with customers easily. The company and manufacturer have access to this information, which can allow the company to see where their products are, how it is used, and whom they can target for the product. In today’s world understanding the consumer behaviour and their preference is more important for success and standing apart from competition. Because of these reasons NFC with IoT is expected to grow the market and create new opportunities in near future.
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Scope of Global NFC Enabled Connected Bottles Market
The market is divided into two segments to forecast the market size.
Global NFC Enabled Connected Bottles Market, by NFC tag type is segmented into:
• Mifare Classic
• Type 1
• Type 2
• Type 4
Global NFC Enabled Connected Bottles Market, by application is segmented into:
• Alcoholic Beverages
• Food & Beverages
Global NFC Enabled Connected Bottles Market
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Alcoholic Beverages segment is expected to command the largest market share of XX% by 2026.
The alcoholic beverages segment of global NFC enabled bottles market will receive unexpected growth in future because counterfeit wine has vast market. Due to this premium wine brands are losing their business. While there is no single layer solution to tackle this problem, NFC tag is providing promise to their premium wine customers to authenticate the provenance of the wine they purchased.
Global NFC Enabled Connected Bottles Market, By Region
• North America
• Middle East & Africa
• South America
North America to witness highest market share of XX% by 2026.
North America to witness highest market share in NFC Enabled Connected Bottles market because of rapid rise of NFC transaction as compared to other region. The North America NFC market is mainly driven by the conjoined efforts of private companies to promote cashless transactions in the region. Due to this market will receive major boom for NFC Enabled Connected Bottles in North America. European market is followed by the North America market, owing to wide use of technology among the alcoholic beverage manufacturers in the region, such as Remy Martin and Johnnie Walker. The Asia-Pacific region is followed by the Europe market as the growth of packaging industry and demand of new technologies in the industry.
The report also helps in understanding Global NFC Enabled Connected Bottles Market dynamics, structure by analyzing the market segments and projects the Global NFC Enabled Connected Bottles Market size. Clear representation of competitive analysis of key players by product, price, financial position, product portfolio, growth strategies, and regional presence in the Global NFC Enabled Connected Bottles Market make the report investor’s guide.
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Key players in Global NFC Enabled Connected Bottles Market
• WS Packaging Group
• Jones Packaging Inc.
• Avery Dennison Corporation
• Rehrig Pacific Company
• Vinut Beverage
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